CRAFTING BOLD IDEAS INTO Impactful Realities
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A curated collection of our work — where strategy, storytelling, and visual clarity come together to shape meaningful digital experiences.
Documentaries
Smashed Ghana
Smashed Project is a global educational initiative by Diageo focused on educating teenagers about the dangers of underage drinking through interactive theatre and storytelling.
Tibule Advertising was contracted to document the initiative, capturing the theatre team’s engagement with students during a school visit and highlighting the positive impact of the program on young people.
Wrong Side
This is a road safety and drink-driving prevention initiative led by Guinness Ghana Breweries in partnership with United Nations Institute for Training and Research. The initiative uses real-life stories and interactive engagement to educate drivers and communities on the dangers and consequences of driving under the influence.
Tibule advertising was contracted to document the project during its activation in Takoradi. The documentary captures community engagement sessions, interactions with local masquerade teams, and educational activities focused on promoting responsible drinking and safer road behavior.
IDW
IDW 2024
